By using key targeting metrics, our data team develops a custom audience of prospects, then assists your business in reaching important decision makers, enhancing conversion rates. Example metrics include:

  • Past Client Matching

  • Industry  

  • Job Title  

  • Company Revenue 

  • Geographic & Demographic Data

Using past customer data, industry metrics, and key demographics, our team develops your perfect audience, tailored towards those most likely to purchase your product or service. Once this audience is built, we use AI driven social network tools to further expand your outreach through precise audience matching. Key sources for audience building include:

  • POS data

  • CRM data

  • Customer email lists

  • Demographic and financial data 

  • A/B testing for optimized ad performance